Banks and telecommunication networks have been urged to check out all means such as sports to travel the economical inclusion agenda.
This is a proposal from the Region Manager of Payments Engineering System, Visa, Adoma Peprah, who says there is the need to have to leverage sporting activities which has grow to be opium for the masses.
She believes this shift is the surest way to draw in a significant amount of the unbanked populace to be aspect of the money method.
Madam Peprah spoke to JoyBusiness at her outfit’s viewing occasion which treated soccer enthusiasts to the enjoyable opening match in between Ghana and Benin.
She claims the occasion aims at reaching a ton of football loving Africans and to rope them into the banking sector.
“We believe that the soccer tournaments we aid are an extension of our brand name, a brand that signifies collaboration, dependability, universal acceptance and money inclusion,” she stated.
The 2017 International Findex Database report has discovered that seven million Ghanaians do not have any sort of account within just any fiscal institution.
About viewing social gathering
The large payments engineering platform handled football enthusiasts to package viewing encounter for the opening AFCON match between Ghana and Benin.
Viewers current experienced a large amount to consume and take in from the venue, Carbon – luxurious lounge-club inside the Stanbic Heights, 3rd Flooring, Icon Residence.
Some regional club coaches who graced the event include things like Kumasi Asante Kotoko’s C.K Akornor.