Covid-19 has strike hard in opposition to quite a few sectors of the global economic climate, but for engineering companies like Hubtel Ghana, the pandemic presents an opportunity for a increase in their business enterprise.
Hubtel is generally a bulk SMS solutions enterprise for the past 15 a long time, below the name SMSGH, but they have for a number of a long time now been reworking into an e-payments and e-commerce business below the identify Hubtel.
CEO of Hubtel Ghana, Alex Adjei Bram told Pleasure Business since the introduction of Covid-19, they have witnessed a growth on the e-commerce platform in terms of retailers signing on, men and women creating purchases, 1st time consumers and the quantity of deliveries they have had to make given that the outbreak.
Alex Bram was not shy to say that COVID-19 has helped their retail business a excellent deal and so they are in fact re-strategizing to emphasis far more on e-commerce to fulfill the superior demand on that side of their enterprise, particularly food deliveries.
The business has since the outbreak of Covid-19, had to recruit additional shipping company employees with motorbikes and branded shirts and supply bins to supply mainly food stuff individuals acquire from merchants/eating places registered on the hubtel system – www.hubtel.com/foods.
“We have been overcome by the quantity of deliveries we have experienced to make since Covid-19 so we experienced to recruit much more delivery fellas so we even ran out branded containers and branded shirts,” he said.
Alex Bram noted that the purchaser would either have to sign-up an account on the hubtel system and pay out with either the hubtel wallet, a cellular funds wallet linked to the account, or a bank card.
As an icing on the cake, all initial time buyers of the platform who order meals, stand to gain GHC10 bonus from hubtel.
“This is probably a wake-up simply call for all people that e-commerce is the way to go and so even though Covid-19 is not desirable, it is also driving the use of engineering to resolve our complications as a place,” he stated.
He observed that Covid-19 is bringing the best out of each state – the place governments are now supporting indigenous remedies and innovations to address challenges falling out of pandemic.
Alex Bram explained this is not diverse from what took place in the deal with of other world wide crises like the next world war, SARs, MERS and some others, which observed private technology men and women occur up with alternatives for their international locations and now those people options have long gone world.
He built individual point out of the Chinese e-commerce giant, Alibaba, which was born out of the require to give products and products and services to people today properly in the midst of the SARS outbreak in China then.
“Today Alibaba is a multi-billion world phenomena, but it started out off as an indigenous resolution in the confront of a crisis,” he mentioned.
Alex Bram strongly believes it is time for govt to assist indigenous technological know-how firms to innovate and generate indigenous solutions to deal with Covid-19 and its fallouts, declaring that it is noticeable just about every nation around the planet is performing that so Ghana should commence moving in that direction now.
He thinks in the aftermath of Covid-19, know-how would even be extra suitable so now is the time for the govt to speed up the approach of the e-Ghana project to make certain that post Covid-19, the country will go on to run competently.
Hubtel’s and other e-commerce platforms are but a handful of of the indigenous innovations place out to assistance the nation and citizens offer with problems of the pandemic.
Certainly, because the outbreak of Covid-19, a lot of Ghanaian organizations and persons have come out with regionally produced items like hand sanitizers, rubbing liquor, electronic Veronica buckets, nose masks and even ventilators to offer with the crisis.