Facebook and the Global Purple Cross and Crimson Crescent Motion are partnering to start #AfricaTogether – a electronic campaign and two-working day pageant on June 4th and 5th featuring artists from throughout Africa to inspire ongoing vigilance in opposition to Covid-19.
With far more than 100,000 Covid-19 cases verified on the continent and containment actions easing in a lot of international locations, #AfricaTogether brings together musical and comedy performances with details from Covid-19 1st responders and truth-checkers from across Africa.
#AfricaTogether will consist of a competition with performances by artists these kinds of as Aramide, Ayo, Femi Kuti, Ferre Gola, Salatiel, Serge Beynaud, Patoranking, Youssou N’dour amongst a lot of some others, as very well as a digital consciousness campaign with avoidance messages developed with Pink Cross and Purple Crescent health and fitness authorities and focusing on simultaneously Facebook end users in 48 nations across sub-Saharan Africa.
The event will be streamed on Facebook Dwell on the 4th June in English and hosted by the Nigerian well known actor and comic Basketmouth and in French on June 5, by the renowned media individuality Claudy Siar.
To observe the dwell displays, viewers can tune in to the Facebook Africa page and Pink Cross and Red Crescent Fb webpages. To register and find out much more about the artist lineup and how to tune in, make sure you pay a visit to the Facebook celebration internet pages in English and in French.
Mamadou Sow, a extensive-serving member of the Global Crimson Cross and Purple Crescent Movement claimed, “The Covid-19 pandemic is an unprecedented disaster in that it can influence us all, and ignores borders, ethnicities, and religions.
“African communities so significantly have responded speedily, but the hazard remains quite true. If we all do our component, we will conquer Covid-19. New music is a impressive uniting power and we hope that the #AfricaTogether pageant will deliver renewed hope and action towards this unsafe disease.”
Incorporating her voice to the initiative, Jocelyne Muhutu-Rémy, Facebook’s Strategic Media Partnerships Supervisor for Sub-Saharan Africa stated: “The spike in the use of online equipment all through the Covid-19 pandemic reveals the social usefulness of electronic platforms in tricky periods.
“We are viewing numerous remarkable initiatives from artists bringing their communities jointly on Facebook Stay. The #AfricaTogether campaign will permit persons to discover more about combating Covid-19, though taking pleasure in enjoyment from their favorite African performers. We will be spreading joy in a way that doesn’t unfold the disease.”
This celebration is a person of the lots of techniques that Facebook and the International Red Cross and Red Crescent Motion are the two contributing in the combat versus Covid-19 throughout the continent.
Facebook continues to perform with governments across Sub-Saharan Africa, which include partnering with corporations like health and fitness businesses and NGOs who are actively utilizing its platforms to share accurate facts about the problem and launching Covid-19 Info Facilities in much more than 40 nations, which provides serious-time updates from wellness authorities and valuable article content, videos and posts about social distancing and protecting against the spread of the virus.
With a community of additional than 1.5 million volunteers and personnel throughout the continent, the Intercontinental Pink Cross and Crimson Crescent Motion is on the frontlines of combating Covid-19 in communities via information and facts strategies, giving soap and obtain to clean water, and supporting overall health treatment amenities and employees with schooling, machines, and provides. In sections of Africa, Covid-19 is another layer of crisis on leading of conflict, violence, or local weather disasters.
